Turn vision into strategy and strategy into results
Strategy is so much more than selecting software — it’s your chance to move the needle on your organization’s digital dial. Together, we can drive productivity, automate tasks, uncover new efficiencies and put technology at the center of everything.
From customer research to ideation and design, our team of top strategists build new digital experiences that drive your business forward. Our experience combines the ideas and goals of many on your team to build an integrated and comprehensive road map.
Why Wipfli?
Our team has decades of experience helping clients builds strategies that are achievable, measurable and actionable.
But unlike other digital powerhouses, we don’t deliver the same cookie-cutter recommendations and then bounce over to the next client. We work as an extension of your team — from concept to creation — to deliver what matters most to you and your customers. Our process is strategic but simple: We consult, design and execute.
- Consult: Our team of strategists, designers, product managers and technologists meet with you to understand your business goals — and more importantly to start to understand your audience. Next, we examine workflows across departments to formulate a view of your digital enterprise system and identify areas for improvement.
- Design: Guided by the findings, we design a tangible road map for the path forward. Our plans include recommendations for innovative products as seen through your audience’s eyes, as well as metrics, timelines and milestones to track your success.
- Execute: Once we’re aligned on your new strategy, we execute that plan and collaborate with you to activate the road map. Along the way, we check in to support your team and identify where we can amplify the return on your technology investment.
How we help
Technology assessmentsKnow what’s working and what’s not. Spot security vulnerabilities and learn how you can give users a cleaner experience. |
Solution designTailor your tech needs to specific situations, so you’ll never be left lacking. Our team can guide you as we create a comprehensive plan that can address almost any need you may have. |
Product road-mappingPartner with us to formulate a plan that has the power to help achieve your vision by accounting for top priorities, milestones and the resources required to complete the project. |
Modernized systemsModernize your legacy systems with a strategy that integrates user research and digital road maps to smooth your operations. |
Our team
Zak Dabbas
Zak Dabbas brings over 15 years of experience with digital innovation and custom software delivery to Wipfli. Prior to joining Wipfli as a partner, he founded Punchkick Interactive, an award-winning agency focused on digital solutions for the world's brightest brands including Microsoft, Nike and Marriott International. A bona fide veteran of the mobile space, Zak played a key role in the launch of mobile initiatives for global brands as well as midmarket clients looking to make a major impact in their industries.
Carlos Vega
Carlos Vega is a diversified digital strategy and transformation expert who has worked in multiple senior roles in strategic planning, finance and IT. He has held various senior digital transformation roles for some of the largest automotive and automotive finance organizations in the world, along with large financial institutions, banking software companies and fintech startups. He is passionate about breaking down customer frustration points by building engaging experiences using data, research and emerging technologies. Carlos believes the status quos in many industries needs to be challenged and reinvented in order to evolve and survive due to the current digital evolution.
Luis J. Murgas
Luis Murgas is the U.S. leader of SpiderLogic, a division of Wipfli LLP specializing in customized software solutions. He is a transformational leader and innovator with experience in software solutions and information technology (IT) in a variety of industries.
Kenneth F. Kortas, CPA
Ken Kortas has more than 25 years of management and information technology consulting experience. A partner with Wipfli, he is the practice leader for the firm’s business solutions group, the management consulting division of the firm. The business solutions group is comprised of information technology, organizational performance, digital transformation, valuations, succession planning and industry-focused consulting services. Ken is experienced in leading and facilitating business owners through the development and execution of business strategies that will lead to greater performance and, ultimately, higher value.
